Staying in Touch Emails

The saying "out of sight, out of mind" is very true for sales people. One simple, non-intrusive way to stay in touch with your contacts is by sending interesting articles. Recently, my friend David Sampedro mentioned in a networking meeting that he was speaking in Philadelphia to a group of Personal Injury attorneys about dog biting. The next day, I saw an article in The Insurance Journal about the amount of claims that result from dog bites. It seemed only natural for me to send him this article and he really appreciated it.

Sending an article, especially via email, is a very easy way to tell your clients, friends, and associates that you are thinking about them, and in turn, it makes them think about you.